American Invest Hub
  • Politics
  • Investing
  • Business
  • Latest News

American Invest Hub

  • Politics
  • Investing
  • Business
  • Latest News
Business

Salesforce UK chief calls for tailored AI regulations for enterprise vs consumer tools

by admin October 11, 2024
October 11, 2024
Salesforce UK chief calls for tailored AI regulations for enterprise vs consumer tools

Salesforce’s UK chief, Zahra Bahrololoumi, has voiced her concerns about blanket regulations on artificial intelligence (AI) in the UK, calling for a more targeted and tailored approach.

As the AI landscape rapidly evolves, the Labour government’s AI policy is under scrutiny for its potential impact on a wide range of companies involved in AI development, from consumer-facing tools like OpenAI’s ChatGPT to enterprise-focused systems such as Salesforce’s AI platforms.

With the growing role of AI in industries from marketing to customer service, the debate over AI regulation is critical to balancing innovation with public safety.

Salesforce calls for proportional AI regulations as industry grows

Zahra Bahrololoumi, the CEO of Salesforce UK and Ireland, highlighted the need for policymakers to differentiate between AI companies developing consumer-facing products and those creating enterprise AI solutions.

Salesforce’s AI systems, such as the Agentforce AI platform, are designed to support businesses by automating tasks like customer service and sales operations. Unlike consumer-facing AI models that often operate in a more flexible regulatory environment, enterprise AI tools must comply with stringent privacy and security standards.

Rising concerns about data privacy and AI applications

One of the key issues raised by Bahrololoumi is the handling of sensitive data. Salesforce’s “zero retention” policy ensures that customer data used in its AI processes is never stored in its systems, maintaining high standards of data privacy.

This contrasts with consumer-facing AI models like ChatGPT or Anthropic’s Claude, where the storage and use of data for training models remains unclear.

Data privacy remains a critical concern as AI technology becomes increasingly embedded in daily operations. Enterprise AI systems, particularly those used by businesses to handle customer interactions, must meet robust standards such as the General Data Protection Regulation (GDPR), which governs data security and privacy across the European Union and the UK.

Differentiating enterprise AI from consumer-facing AI tools

Bahrololoumi pointed out the fundamental difference between consumer and enterprise AI. Companies like Salesforce operate under stricter data protection regulations, whereas consumer-facing AI products may not need to meet the same standards.

While enterprise AI tools are subject to more rigorous checks, the broad application of AI regulations could inadvertently hinder the growth of AI in sectors where innovation is key.

“Targeted, proportional, and tailored” legislation is what Bahrololoumi sees as essential for the development of AI across different industries. Consumer-facing AI systems may require different guidelines than business-oriented solutions, which are typically governed by existing corporate regulations.

Labour’s AI policy

The Labour government has not yet introduced a specific AI bill, but AI regulations have been at the forefront of national debate. The government has expressed a desire to support the AI sector’s growth while ensuring safety and fairness in its implementation across industries.

Bahrololoumi’s comments come as the government considers the next steps in crafting a regulatory framework for AI.

A spokesperson from the UK’s Department for Science, Innovation and Technology (DSIT) mentioned that the government’s AI rules would target the most powerful AI models rather than implementing blanket regulations across all AI applications.

This focus could ensure that companies like Salesforce, which provide enterprise AI services, are not subject to the same regulations as firms developing consumer-facing technologies.

AI safety and ethics at the forefront for enterprise providers

The ethics and safety of AI are top priorities for enterprise providers like Salesforce. Their AI systems, which automate various business functions, must ensure that data handling, privacy, and compliance with corporate guidelines remain intact.

The company’s Agentforce platform, for instance, allows businesses to create autonomous digital agents that can handle complex tasks like customer service and marketing without compromising data security.

As AI continues to develop, the challenge for regulators will be to keep up with the rapid pace of change while ensuring that innovation is not stifled. Salesforce’s call for targeted and proportionate regulations reflects a broader concern across the tech industry about the balance between safety and growth.

The AI sector is poised to revolutionise industries, but it must be governed by a regulatory framework that supports innovation without compromising ethical standards or public trust.

The post Salesforce UK chief calls for tailored AI regulations for enterprise vs consumer tools appeared first on Invezz

0
FacebookTwitterGoogle +Pinterest
previous post
Stellantis CEO Carlos Tavares to retire in 2026, sparking investor concerns
next post
Is Blackstone Secured Lending Fund (BXSL) a good dividend stock?

Related Posts

China’s exports surge amid waning frontloading demand

July 14, 2025

Asian markets close: Nikkei dips 1.22%, Hang Seng...

May 30, 2025

Reddit shares surge 20% on record profit and...

August 2, 2025

People are earning more from side gigs and...

July 12, 2024

Tesla has downsized by at least 14% this...

June 24, 2024

Is it safe to buy the Mastercard stock...

September 21, 2024

Oil prices hit three-month lows, head for weekly...

May 26, 2024

Here’s why the Rheinmetall share price will pop...

August 5, 2025

Why is EU considering deregulation of energy laws...

March 28, 2025

Solana price drops below realized value first time...

March 11, 2025

    Stay updated with the latest news, exclusive offers, and special promotions. Sign up now and be the first to know! As a member, you'll receive curated content, insider tips, and invitations to exclusive events. Don't miss out on being part of something special.


    By opting in you agree to receive emails from us and our affiliates. Your information is secure and your privacy is protected.

    Latest News

    • How Donald Trump’s immigration crackdown may tank the labor market

      August 4, 2025
    • Trump’s tariff threat looms over India’s Russian oil deals

      August 4, 2025
    • Trump moves nuclear submarines near Russia: what triggered the move and what’s ahead

      August 3, 2025
    • BOE rate cuts offer little relief as UK households face mounting financial strain

      August 3, 2025
    • Retail investors shift focus to Europe as US valuations stretch

      August 3, 2025

    Categories

    • Business (3,583)
    • Investing (2,703)
    • Latest News (2,031)
    • Politics (1,530)
    • About us
    • Contact us
    • Privacy Policy
    • Terms & Conditions

    Disclaimer: americaninvesthub.com, its managers, its employees, and assigns (collectively “The Company”) do not make any guarantee or warranty about what is advertised above. Information provided by this website is for research purposes only and should not be considered as personalized financial advice. The Company is not affiliated with, nor does it receive compensation from, any specific security. The Company is not registered or licensed by any governing body in any jurisdiction to give investing advice or provide investment recommendation. Any investments recommended here should be taken into consideration only after consulting with your investment advisor and after reviewing the prospectus or financial statements of the company.

    Copyright © 2025 americaninvesthub.com | All Rights Reserved